SEO SYDNEY

Answer: Nowadays, SEO is more important than ever and it is necessary for all online webmasters to properly understand the true meaning of SEO and the potential it creates to make your business successful. SEO is nothing but a set of rules followed by every webmaster to improve their website ranking in search engine results. This technique is a great way to make your website user- friendly, faster and easier to navigate. When compared to other digital marketing services like PPC advertising, SEM or e-mail marketing, SEO provides a fairly good investment, rewards you with higher positioning in search engine results and drives in more organic traffic.

Answer: Crawling and indexing process of your website can take some time and it depends on various factors. The time may vary based up on the popularity of the website, content type, site structure and more other factors. If your website is not well connected through multiple links from other sites on the web or the website has a complex design, there would be certain delays in indexing and this can be rectified by consulting an SEO expert.

Answer: Practically long-tail keywords are much easier to rank than other common ‘head’ keywords because these keywords are convenient to monetise and have a higher conversion value. If a user lands in your webpage using long tail keyword phrase, the visitor is more likely to buy your service or product. The long tail keywords are packed with searches like “best SEO service in Sydney”, “where can I find a local plumber in Melbourne” and more.

Answer:  In order to start appearing in the top search engine rankings, 30 – 90 days period is good enough. But the case may be different, if you are using high competitive key-phrases for your SEO promotions.

Answer: Absolutely yes! It’s a mere fact that search engine loves new, up-to-date and valuable content. By regular blogging, search engine rewards you by boosting your website in the rankings, improving organic search visibility and increasing website traffic. It also lets your customers understand your company’s brand story and reaches the target audience in a short time & increases sales.

Answer: Ranking 12^th in the search engine result last week and facing a big drop in rankings instantly is a potential heartbreak for website owners and webmasters. A latest algorithm update from Google, low quality links, losing good links, bad hosting, incorrect robots.txt file and more other factors may contribute to the SEO ranking drop. By increasing the page speed, building quality links, revoking Google penalty if any, properly updating your web page, optimising the website design and increasing social shares may help you to get back your dropped ranking.

Answer: White hat SEO is a set of ethical techniques that you follow to get your website rank higher in the search results and looks completely natural. But in black hat SEO, webmasters use unscrupulous techniques like generating surplus backlinks to your main website as an attempt to generate fast rankings. These back hat SEO techniques are not favoured or preferred method by Google and are flagged as faulty and improper methods of SEO implications. This kind of unethical techniques should be avoided to escape web penalty.

Answer: Page Rank is one among the important signals that Google consider to rank web pages in search engine results. Moreover, the architecture of your web page plays a major role in deciding its performance in search engine. If your page lacks any necessary requirements or is of poor quality, then the search engine fails to crawl your page resulting in low or no visibility to consumers. Having great content & improving your social media presence increases the number of visits to your site, and this will help to increase or boost your Google page rank which translates to more visibility and of course increased business.

Answer:  Outsourcing SEO to a white label SEO service provider offers you more benefits than you can imagine. Specialist SEO provider have skilled team of professionals who are dedicated only to SEO and help in developing methods and steps that strengthen the online presence of your business. They only implement appropriate SEO techniques that build-up online reputation and never end with a black hat technique. Even though you are well versed in programming, you may lack little knowledge in on page optimisation and how it works. In such cases, they will provide a comprehensive on-page and off-page optimization techniques to improve the search engine results. Moreover, you can spend quality time on various other aspects of your business like tracking the number of sales, providing back-up for the client, efficient and regular reporting of the regular progress, preparing invoices and more.

Answer:  Over years, there is an endless confusion over whether directory submissions are a good idea, or over which directory submission websites owners should make use of. But still, Google consider links from high-quality, niche directories to be ‘good’ links, and they will help your website in generating more organic traffic. Manual directory submission should be preferred over automated submission because with manual submission you can get the best results with search engines and prevent penalties.