Digital marketing encompasses all marketing efforts that use the internet. And so, it has become one of the burgeoning trends in the last decade. SEO is a digital marketing strategy that aims to boost the online visibility and ranking of a website so that it can get more visits and a higher conversion rate. The […]
As a dentist, are you looking to be successful even in a digital world? If you have a clinic, you must have your own website that ranks on the first page of Google with the help of effective SEO for dentists. By implementing effectively SEO for dentists, you can improve your search engine optimization for […]
PPC stands for Pay-per-click, a platform for online marketing where the advertiser is entitled to pay the search engine a sum of the fee each time the ad gets a clicked. In this era of digital marketing, PPC has proved its worth of being one of the best platforms for online advertising. It has rapidly […]
Are you ready for SEO in 2020? I know you’re probably saying, “Why do I need to worry about that now since there are two more months to wait?” But, in 2020, things are going to change in a big way. So, if you have failed to prepare now, you’re going to miss the boat. […]
Recently, Google rolled out a significant core update, Google Medic that focused on SERP rankings. After the rollout of the Google Medic update, many websites and blogs lost their rankings in the first position while the other websites ranked lower gained higher positions. Google Medic update focused on websites that are related to health, wellness, […]
‘Voice Search’ has become a buzz word among digital marketers and is the newest hot topic in SEO. Today, with the easy availability of smartphone and other devices, people are using voice search more than ever. It has become a more convenience and hands-free way to search for information. As a business expert looking for […]
Did you know people spend more than 4 hours a day on their smartphones? Today, smartphones not only help you connected to your loved ones but also provides a better way to shop online. Mobile shopping is considered to be one of the quickest and easiest ways to shop online. So, today, smart salespeople are […]
Living in a digital era, SEO is considered to be the foundation for the success of any small business. You might have a wonderful business, but if you are not doing your SEO right, Google might not show your website in their search results. This concurrently results in your potential customers struggling to find out […]
SEO is an integral part of building a successful startup from the ground up. It is a low cost, high reward business strategy that helps you rank higher in Google’s search. SEO for startups in a time where search engines frequently change their parameters is an essential lesson to learn for every entrepreneur who aims […]
Over the last decade, the digital world has experienced a dramatic change. This is evident by the increased usage of smartphones and tablets among the people to search for information or browse. With the high accessibility and affordability of digital technology and the availability of unlimited storage space, the world of content marketing has undergone […]