Recently, Google rolled out a significant core update, Google Medic that focused on SERP rankings. After the rollout of the Google Medic update, many websites and blogs lost their rankings in the first position while the other websites ranked lower gained higher positions. Google Medic update focused on websites that are related to health, wellness, […]
‘Voice Search’ has become a buzz word among digital marketers and is the newest hot topic in SEO. Today, with the easy availability of smartphone and other devices, people are using voice search more than ever. It has become a more convenience and hands-free way to search for information. As a business expert looking for […]
Did you know people spend more than 4 hours a day on their smartphones? Today, smartphones not only help you connected to your loved ones but also provides a better way to shop online. Mobile shopping is considered to be one of the quickest and easiest ways to shop online. So, today, smart salespeople are […]
Living in a digital era, SEO is considered to be the foundation for the success of any small business. You might have a wonderful business, but if you are not doing your SEO right, Google might not show your website in their search results. This concurrently results in your potential customers struggling to find out […]
SEO is an integral part of building a successful startup from the ground up. It is a low cost, high reward business strategy that helps you rank higher in Google’s search. SEO for startups in a time where search engines frequently change their parameters is an essential lesson to learn for every entrepreneur who aims […]
Over the last decade, the digital world has experienced a dramatic change. This is evident by the increased usage of smartphones and tablets among the people to search for information or browse. With the high accessibility and affordability of digital technology and the availability of unlimited storage space, the world of content marketing has undergone […]
Running a business locally is not an easy job. It requires steady flow of loyal existing customers to be successful. But, you must always make sure that you have a new stream of customers adding up to your business. In this digital era, it is necessary that your business grabs a place in one of […]
Posting Ads on Google’s SERPs (aka search ads) might be the one of the popular forms of online advertising there is, however that doesn’t mean that other kinds of advertising offered by the search engine giant is any less relevant. Expanding your digital advertising strategy is key to building your brand and attracting as much […]
No matter how small or big your restaurant, fashion, or retail business is, the bulk of your customers are online. According to Forbes, potential customers will choose to patronize the restaurants, products, and services that show up on the first page of Google search results, more than 70% of the time. This means that your […]
Log file analysis is one of the most overlooked aspects of SEO, and most SEO experts have never conducted one. If you aren’t performing log file analysis, you are missing out on unique and invaluable insights that regular crawling tools just can’t produce. Log Files According to the professionals from the best SEO agency, log […]