Top SEO Sydney

Why Quality Link Building Is More Important Than Ever, And How to Build?

Quality Link Building

To dominate Search Engine Results, you’ll need effective SEO strategies and tactics. High-quality backlinks are one of them! Backlinks and SEO are interlinked with each other. You can’t achieve without both. For this reason, every conversation about SEO involves backlinks one way or the other.

While backlinks still remain one of the major ranking factors of Google, businesses and webmasters tend overlook the importance of building quality backlinks for their website. Remember, “High-quality backlinks continue to be crucial to Google’s ranking algorithm.” It’s nearly impossible to dominate the first page of the search result of search engines without backlinks.

You’re probably wondering what makes these virtual things is so critical to rank in organic search. Are backlinks so powerful? How will these links help me stand out from the competitors and dominate search engine results? Come on, let’s find out…


We can understand the frustrations of understanding the power of backlinks and how it will affect your Sydney SEO rankings in 2022. Well, don’t fret. We, seo consultants Sydney, have got you answers for all your queries in this blog.

Before learning why backlinks are important for SEO, let’s learn about some statistics from leading research about quality links for better understanding.

  • Top results on Google’s search engine result pages have 3.8x more backlinks than those below them.
  • The more backlinks a page has, the website is likely to get more traffic from search engines.
  • About 43.7% of the top-ranking pages have reciprocal links
  • Links from high-quality domain rating websites are more powerful than links from other websites.
  • About 50% of SEO experts believe that still, backlinks have a big impact on search engine rankings.
  • Google confirmed that they couldn’t find a website without backlinks.

Do you know high-quality backlinks have the potential to bring a page in 50th position to the first page of search engine result pages? Yes, that’s the power of backlinks. You’ll want to look at the following reasons for more information:-

Backlinks drive traffic to your website

Google always want to enhance their user experience and show the best result for the query. Referral traffic to your website through high-quality backlinks are an added advantage and help boost your site’s traffic, resulting in high rankings. Be it a social media share, guest post submission or directory listing, when someone clicks backlinks and lands on your website, it will help to boost your traffic.

Enhance Credibility

Remember, Google uses backlinks to determine the credibility of your website and its contents. Backlinks from authoritative sites and sources pointing to your website indicate that you’ve shared valuable information for the customers, you’re reliable and authentic. This can result in boosting your credibility. Google likes credible websites that have valuable information for their customers.

Backlinks help search engines like Google to find new pages on the internet. Remember, Google isn’t a human. They use bots that are programmed using certain algorithms and crawl the website. Google spiders use backlinks to find, crawl, and index pages on your site. If you’ve a lot of backlinks, you’ll have a better chance of being found quickly and dominating the first page of SERPs quickly than your competitors.

Guest Blogging

Guest Blogging
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When used rightly, quality guest blogging is one of the best tools for building quality backlinks to your website. Getting only links from blogs isn’t a big deal, and it won’t be much helpful. Getting high-quality links from authoritative websites and credible resources is the key to building high-quality links. Always remember, without authority, attracting and gaining the trust of search engines, especially Google is very difficult. So, it’s very important to get a link from authorities to promote and improve your website’s rankings.

Don’t Compromise Quality Over Quantity

Gone are the days when a website with many backlinks could rank higher. Ever since the arrival of Panda 4, it has changed a lot of things in Sydney SEO, and links are one of them. It’s a myth that publishing articles every day improve rankings. You should always focus on publishing high-quality, informative, and engaging content that can gain the backlinks for authoritative sites and sources.

Discover Competitors’ Backlinks
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Sometimes you might find broken links to your site. It might be due to the location of your website have been changed, or another webmaster misspelled your link. In both cases, the backlinks will return a 404 error. You should utilise such links and redirect them to your website.

One of the best ways to build quality links is to analyse your competitor’s backlinks. You’ll get some ideas to gain quality links to your website. When you analyse, you’ll definitely notice they have some backlinks in common, which you don’t have. While they have managed to get those links from different resources, you can also. All you need to do is analyse their backlinks and try to get them for you as well.

List Your Website on Credible Directories

While many online directories are of no use to you, not all directories are bad. Find a directory that not only gives you the chance to post a link to your website but also some useful information for your target audience.

Use Testimonial

Testimonial link building works. Many businesses offer the chance to say a few words about them. It’s a great opportunity for you to build high-quality backlinks to your site, and it has much higher credibility than the link request e-mails.

It’s a good way to start, especially if you’re a beginner. Ask for backlinks from your relatives, colleagues, and friends. However, make sure the links come from a website that is relevant to your industry.

Struggling to build quality backlinks for your website
? Hire a reputed seo company in Sydney. We can help boost your rankings through quality links. Please give us a call. We’re looking forward to hearing from you.

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We will provide you with a no obligation SEO Quote with a 3 month scope SEO Plan carefully measured to your current website’s SEO score and industry.

Get your free SEO Quote

We will provide you with a no obligation SEO Quote with a 3 month scope SEO Plan carefully measured to your current website’s SEO score and industry.