0 to 96% visibility in two months
As Wishbone restaurant sells its products online just like every other food business, its customers can easily get lost if they are searching through thousands of results.
This is why they collaborated with Top SEO. We knew that the issue at hand was how to improve the existing website and make it more user-friendly for clients, as well as necessitating a high level of consistency to see a significant increase in leads and visibility.
0 to 96%
in two months
800% increase in Google Maps
About the Company
Wishbone Rotisserie is a family-run establishment in the heart of Castle Hill. This restaurant serves the freshest, never frozen, all-natural chicken slow-roasted over natural wood. This helps for the bold, simple, and natural flavour of the most succulent chicken, as well as some of the best burgers and rolls, a wide variety of salads and even hot chips. Wishbone restaurant offers catering options for party packs and cravings for your family and friends.
Their team strongly believe in high-quality ingredients, which is why they only use the freshest produce available to ensure the best results.
The problem they had
Since users look for restaurants and service providers using mobile applications and browsers, SEO has become absolutely critical with smartphones and tablets. Google has now become our go-to resource for any question. As a result, it is crucial that Google lists your business effectively when a potential client searches for you. However, if you believe that Google lists search results at random, you are mistaken; essential methods and proper SEO add value to beneficial search ranking.
Wishbone Rotisserie does have an online presence by utilising social media platforms to promote their business. However, the restaurant needs SEO to further up their game and create recognisable and meaningful content for potential customers.
How we solved this
Effective strategies had to be implemented in order to see significant SEO improvements. This meant that digital marketing specialists and analysts with knowledge of what happens behind the scenes of search engines had to be chosen for the job.
Our Top SEO experts tackled the task of creating and designing a strategy with Wishbone Rotisserie to keep their website looking updated and cohesive at all times. We made plans for a new lead generation campaign. The process entailed utilising every possible option such as analysing keywords that would work, google maps visibility, meaningful content and optimising the code and content of the entire website. In addition, we improved the overall site usability in order to make it work for their client.
As a result, Top SEO proudly announced that Wishbone Rotisserie increased their visibility from 0% to 96% in just two months. Aside from this, the organic traffic generation also increased by 1320% and as well as in Google Maps by 800%.
Top SEO takeaway
We aspire to service clients of all sizes as we strongly believe in building a partnership with our clients. We grow, when you grow. When we partner with a company that we believe in, we offer scaled-down and tailored packages to help facilitate the company’s foundation. With no-lock in contracts, we are able to offer these clients the best recommended strategy on a month-to-month basis. This allows us to capitalise on peak periods and scale down if there are any budget restrictions.