Have you decided to hire a SEO company? That’s good news. But before you hire some SEO company in Sydney, you might have some questions about their services. Below are the frequently asked questions about SEO services.
- How will the SEO firm determine which keywords will be the target for optimisation?
Keyword Research is an important element to SEO success. If they don’t have a research program, your project likely will not be successful. You need to understand how they plan and if it is reasonable.
- How will you improve my search engine rankings?
They should explain the strategies they would use to drive up your website’s search engine ranking, as well as estimate how long it could realistically take to achieve the SEO campaign goals you agree on.
- How long is your minimum contract?
Make sure you are clear on the terms of your contract. The average contract duration is 6 months in the online marketing industry. Confident firms will give you a 3 month contract.
- Do you use White Hat, Grey Hat or Black Hat link building strategy?
Beware of any SEO firm that uses any type of software or automation to build your links. This is considered to be “black hat” SEO. What you want to hear is that your SEO firm used white hat link building tactics which include building links by hand, leveraging content marketing to attract inbound links & social shares and reaches to build links on your behalf.
- Is On – Site SEO included in your campaign?
Onsite optimisation is essential for the success of your SEO campaign. It is the foundation to first page Google rankings. Make sure the SEO company in Sydney does on-site optimization steps they plan to make on your behalf.
Hiring SEO experts can make or break your business. If you ask these questions in your interviews and listen carefully for responses, you’ll quickly know which SEO will work in your best interest.