Long awaited real-time Penguin 4.0 is finally here! Unlike previous algorithms like Pirate, Pigeon, Panda, etc., Penguin 4.0 operates in real-time and is backed right into Google’s core algorithm.
Penguin is now more granular! Penguin now devalues spam by adjusting ranking based on spam signals, rather than affecting ranking of the whole site.
Interesting right? But wondering what this algorithm means for your website? Read this blog to know everything you need to know about “Penguin 4.0”
Why Business Owners Love Penguin 4.0
In the previous days, if you were hit by Penguin, you need to gain the mercy of Google to recover from the jail. And for many websites, that wait was almost 1-2 years. Just imagine how your business would be thrived by nearly two years almost no traffic, sales and leads….. Horrible, right? But, now there is no need to worry about this. Thinking How?
The New Version of Penguin 4.0 would be a real time algorithm, i.e. it’s constantly crawling and reassessing. No more waiting for months or years to recover from the penalty! No more submitting disavow files and paying thousands of dollars to agency that promises immediate Penguin Recovery! On the other side, Penguin 4.0 would prevent your website from shooting to the top of SEO Results because of some savvy link spam.
Will Penguin 4.0 is An Enemy for Link Building?
No, Never & Ever! The new Penguin doesn’t change the fact that content and links are still two of the most important ranking factors. If you want your website to be highly visible in search engine rankings, you need to do some form of White Hat SEO techniques. Unless you can do that yourself, you need to hire an experienced SEO Company in Sydney to do SEO for you.