Google’s Big Changes in March 2024 – Better Searches and Fighting Spam

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In March 2024, Google has rolled out significant updates aimed at refining search quality and combatting spam. These changes have caused a whirlwind of activity in the digital realm, impacting search rankings, and triggering manual actions to enforce stricter spam policies. Here are some key developments and their implications for website owners and SEO professionals. […]

5 Steps to Bounce Back from Google’s Helpful Content Update

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Google’s algorithms are constantly evolving, and website owners often find themselves impacted by updates such as the Helpful Content Update. If your website has experienced a drop in rankings due to this update, don’t panic. With the right approach, you can bounce back and regain your visibility on search engine results pages (SERPs). As a […]

Spammy Backlinks – 5 Ways They’re Hurting Your SEO Rankings

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In the ever-evolving landscape of SEO services, backlinks have long been hailed as a crucial factor in determining a website’s ranking on search engine results pages (SERPs). However, not all backlinks are created equal. While high-quality, relevant backlinks can significantly boost your website’s visibility, spammy backlinks can have the opposite effect, dragging down your rankings […]

5 Reasons Your Webpage Didn’t Make It to the Top of Search Results

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In the bustling digital landscape, achieving a prominent position in search engine results is crucial for the success of any webpage. However, despite investing in top-notch SEO services in Sydney, many websites struggle to make it to the coveted top spots. If you find your webpage languishing in the depths of search results, here are […]

How to Use ‘People Also Search For’ for SEO Success

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Staying ahead of the digital game involves not only understanding search algorithms but also recognising user behaviour. One valuable tool that can significantly impact your SEO strategy is the ‘People Also Search For’ feature. This powerful feature, often displayed in search results, can be leveraged to enhance visibility, attract more organic traffic, and ultimately boost […]

What is Review Schema Markup and How to Implement It

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Schema markup is a powerful tool that allows website owners to provide search engines with structured information about their content, making it easier for search engines to understand and display relevant details in search results. One specific type of schema markup that can significantly benefit businesses and websites is the “Review Schema Markup.” This markup […]

Strategic SEO Boost – How Buyer Intent Keywords Drive Success and 5 Key Advantages

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Google algorithms evolve and consumer behaviour undergoes constant shifts; hence businesses must adapt their strategies to stay visible and relevant. At the heart of an effective SEO strategy lies the understanding of user intent, and one powerful tool in achieving this is the integration of buyer intent keywords. As businesses aim to carve their niche […]

Business Openness Takes Centre Stage in Google’s Local SEO Rankings

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Google, the search engine behemoth, has once again shaken up the world of local SEO with its latest announcement. According to the Google Search Liaison, the concept of ‘openness’ has now taken centre stage as a robust ranking signal for local search. In this blog, we will explore how this can redefine local SEO services […]

Lights, Camera, SEO – How Videos Can Improve Your Business Ranking

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In the ever-evolving landscape of online visibility, businesses are constantly seeking innovative ways to climb the ladder of search engine rankings. In recent years, one strategy has emerged as a powerful tool in the hands of digital marketers – video content. As the demand for engaging multimedia continues to rise, the link between video and […]

Get Ready for Google SGE – Is the SEO World Changing?

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Google has dedicated itself to perfecting the search engine for the past two decades. From the visual wonders of Lens to the fusion of images and text in multisearch, Google has been a trailblazer in search technology. Now, with fresh breakthroughs in generative AI, Google is once again pushing the boundaries of what a search […]

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Get your free SEO Quote

We will provide you with a no obligation SEO Quote with a 3 month scope SEO Plan carefully measured to your current website’s SEO score and industry.